Working to Increase Gender Diversity in the Corporate Boardroom

The Thirty Percent Coalition, founded in 2011, is a pioneer advocating for diversity in the corporate boardroom. Our vision is for senior leadership and board of directors to reflect the gender, racial and ethnic diversity of the United States workforce. The mission of the Thirty Percent Coalition is to promote gender diversity, including women of color, on corporate boards. Focus is on the demand side - collaboratively influencing companies to open their boardroom doors to diversity.

Research has shown a compelling correlation between board diversity with improved shareholder value and company performance. A growing group of companies and investors now support the proposition that diversity on boards leads to better company performance.

Coalition highlights:

• Sound corporate governance practices that include gender diversity as a priority is an irreversible trend.
• The Coalition provides a national forum where its members develop strategies to influence companies to increase gender diversity in senior leadership and boardrooms.
• Its members find value in a unique industry-wide collaboration. For the first time, public companies, private equity, professional services firms, institutional investors, state treasurers, and advocacy groups are working together.
• In 2019, total membership represents over $5 trillion in assets under stewardship.
• As an example of the Coalition’s impact, close to 250 companies have appointed a woman to their boards for the first time, following its “Adopt a Company” campaign.

Today, the Coalition is called upon by public officials in an advisory role for guidance on advancing gender diversity. In recognition of its impact and outreach, the Coalition has also received major grants from some national organizations to advance the cause of gender diversity.